Selling Prints As Part Of A Package?
September 2nd, 2009 | 
Author: I’m putting together a price package for my time as a family portrait photographer. As such, I’m wondering how most Professional photographers present their finished, purchased product to the client.
For example, my potential client is interested in a collection of prints of their family, him and his wife, and and their children. Some will be for framing on their wall, some, I’m going to build an album out of using Apple’s software.
How do you present the prints to them? Framed? Matted? Mounted? or just printed? At what sort of price/markup?
Thanks for your help!
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The way I present my pictures (usually same day of shooting or next day) is on a slideshow. The purpose of the slideshow is to give them an idea of what the pictures look like. Some times they tell me which the prefer and then I just work on those.
If I don’t get feedback, then I go through all the pictures and begin editing (cropping, sephia, B/W, partial color, effects, etc) and once done I put them all in on gallery where they order their prints. Each picture can be ordered as 4×6, 5×7, 8×10, 8×11, etc and each size has a different price. Of course, as you can see I don’t have packages but in some cases I just charge a driving fee or something like that and then they order as much or as little as their budget allows them
Good luck
How to present them – however the customer wants them.
You should have a range of options priced accordingly.
Price/markup – whatever means that you are making a “decent” profit. Only you can decide what that will be.
Google portrait photographers and look at others price lists to get some sort of basic idea.
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